We made a new round of toy commercials that bring to life the imaginative world of play from toys’ perspective (which is really kids’ perspective, which is really Fisher-Price’s perspective).

Note: I led this through concepting and script writing but then had to go work on other projects for the agency. Everyone below deserves all the credit for bringing this fun idea to life.

Creative Directors: Devin Gillespie, Becca Wadlinger, Me
Art Director: Danielle Delph
Copywriter: Ansel Wallenfang