Forget everything you know about yogurt, yogurt advertising and that embarrassing thing you did in 7th grade, and then fill those empty places in your brain with these informative commercials about Yoplait Greek 100 starring Dominic Purcell, who sadly lacks the ability to blink.

Adweek said "We can't be the only ones who want to get the locks changed when he describes Yoplait Whips as 'a little fluffy cloud in my mouth.'"

Art Director: Me
Copywriter: Shaine Edwards
Creative Directors: Eric Baldwin, Karl Lieberman